Product Marketing Field Study for EdTech Startup

December 28, 2011  |  No Comments  |  by Melody  |  Events

Are you looking to get some product marketing experience?  SimpleTuition, a Boston-based startup is looking for a field study team to conduct a full product marketing strategy refresh.  The team will be asked to assess our existing suite of products, develop a product marketing framework that we can apply to current and future products and develop recommendations to guide our product marketing strategy going forward.  Ideally, the team would also interview product marketing executives at various startups to understand best practices.

At SimpleTuition, our goal is to make it easier to for students and their families to afford higher education. We offer tips, advice, interactive tools and deals to ensure students plan better for the cost of college, pay less for college-related expenses, and are smarter about how they manage and pay back their student loans.  We have helped more than 10 million families since our founding and has enjoyed funding by Atlas Venture, Flybridge Capital Partners, and North Hill Ventures.

Interested students should reach out to Eric Newman (MBA 2011) at [email protected]

Internship – NM Incite

December 13, 2011  |  No Comments  |  by mattboys  |  Events

Here’s an exciting summer internship opportunity for anyone interested in social media consulting. Note the early deadline – 23rd December!

————-

Summer Associate, NM Incite – a Nielsen / McKinsey Company (New York, NY)

 Description

NM Incite, a Nielsen / McKinsey company, helps businesses harness the full potential of social media intelligence to drive superior business performance across their organization. This collaboration between The Nielsen Company, the world’s largest provider of consumer insight and a leader in social media analysis, and McKinsey & Company, one of the most trusted and respected management consulting firms, is committed to helping clients better understand “what’s next” and advising them on how to effectively transform their organization to capitalize on these new trends.

The Summer Associate position, within the new strategy consulting practice of NM Incite, is designed for students pursuing an M.B.A. or other advanced degree with between-year breaks. The program provides an opportunity to experience consulting at NM Incite first hand.

NM Incite’s new strategy consulting practice is focused on working with leading corporations to utilize social technologies across the enterprise, with initial focus on marketing, new product development, change management, and social care.

Summer Associates can expect to work in joint project teams with NM Incite and McKinsey consultants, as well as NM Incite researchers, and will play an active role in all aspects of the work: identifying issues, forming hypotheses, designing and conducting analyses, synthesizing conclusions, and helping to implement change. Moreover, Summer Associates will have the opportunity to make a significant impact on the growing NM Incite consulting team.

Successful Summer Associates may be extended an offer to join us as a fulltime member of the NM Incite consulting practice after completing their graduate degree.

Desired Skills

We seek highly motivated people with outstanding academic credentials and a strong record of extracurricular activity, professional accomplishment, and leadership. In addition, we place high value on relevant personal qualities: resourcefulness, tenacity, independence, energy, and self-confidence.

We are also looking for individuals with a passion for and interest in social media, data analytics, and working in an innovative, entrepreneurial environment. Previous experience in management consulting is also recommended for all applicants.

Interview Process

During the assessment process, we leverage a wide range of techniques to ensure a fair and accurate evaluation of your abilities and achievements. Generally, the interview process will consist of two components:

–    The first round of discussions will typically consist of two 30-minute, back-to-back case studies plus personal experience interviews with NM Incite consultants

–    The final round will consist of an interview with a member of the NM Incite executive leadership team

Apply Now

Interested candidates should submit their cover letter and resume (including GMAT scores) via email to Nikisha Ramsey (NM Incite Recruiter) at [email protected]. Applications are due by 6pm on Friday, December 23rd.  

 

Field Study opportunity: gaming/music start-up

December 10, 2011  |  No Comments  |  by genevieve  |  Events

Real Keys Music (RKM)  is a start up based in Cambridge that is developing a musical game platform for tablet computers and smart phones (i.e., iOS and Android).  The game is fun and educational – in developing the player’s musical skills.  RKM can be quickly adapted for different age groups and genres.  The company recently completed a fully functional beta release.

We would like to engage an HBS student who has an interest in the gaming and entertainment market to help us in developing a product roadmap, positioning, pricing as well as a go to market plan (or exploring one or more of these aspects).  Please contact Marco Farsheed at [email protected] for more information.

Field Study Opportunity: Intuit

December 10, 2011  |  No Comments  |  by genevieve  |  Events

Intuit’s chief of mobile payments is interested in working with HBS EC students for a Field Study opportunity in the Spring term. Suggested topics listed below. Please contact Professor Andrei Hagiu ([email protected]), who can connect you with Intuit.

1.  The retail Point of Sale world is going mobile – and fast.  What does “winning” look like for Intuit?  Where should we focus our resources?  What are potential partners or acquisition targets?

2.  Intuit has 8.0 million small businesses in the US representing $2.0T in payments opportunity?  How can we translate that into a small business payment network?

3.  The Indian economy is primarily cashed based at this time.  What are the small business payment opportunities?  What are our options to capture them?

 

   1.  The retail Point of Sale world is going mobile – and fast.  What does “winning” look like for Intuit?  Where should we focus our resources?  What are potential partners or acquisition targets?

  2.  Intuit has 8.0 million small businesses in the US representing $2.0T in payments opportunity?  How can we translate that into a small business payment network?

  3.  The Indian economy is primarily cashed based at this time.  What are the small business payment opportunities?  What are our options to capture them?

EC Field Study Opportunities

December 6, 2011  |  No Comments  |  by sonia  |  Events

Are you looking to do a field study next semester?  If so, do you fit in the following two categories?

  1. You don’t have a project topic AND you need a group
  2. You have a project topic / company, but you’re looking for a group

It seems like there’s no centralized way to organize groups for these field studies.  If you fall into the two categories above, please fill out the Google document here so we can get organized before we have to choose classes!

 

Google doc: https://docs.google.com/spreadsheet/ccc?key=0Aip7_uwiasl8dDExMTRWUmNSN1FQU0czVzROU3ZCSFE

Random Hacks of Kindness this weekend

December 2, 2011  |  No Comments  |  by Katie  |  Events

Random Hacks of Kindness is a global community of innovators, designers, coders, and do-gooders building practical open technology to make the world a better place. Come join us this weekend at the Microsoft Research Development center in Cambridge for RHOK #4.

More details at http://www.rhok.org/event/boston-ma-usa. Any questions, please contact [email protected].

 

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