[Event] General Assembly: J-Term Business Hacking Bootcamp at Harvard

January 17, 2014  |  Comments Off  |  by mingminhui  |  Events

Successfully bringing an idea to market requires a combination of skills which are rarely taught together: the insight of UX designer; the skills of a mobile developer; the customer acquisition and engagement tactics of a digital marketer; and the commercial nous of a senior business leader. This four-day immersive will provide individuals with the core, practical skills to set them up to develop the blueprints for a product and drive it into market.

By the end of this bootcamp, participants will be able to:

  • Understand the fundamentals of user experience design, usability and user research.
  • Create wireframes and prototype to test and refine new ideas with users.
  • Understand what’s going on under the hood with the mobile app development process and learn how communicate more efficiently with developers.
  • Apply digital marketing tools and techniques to acquire and retain users for a business.

Learn more and register here.

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